Greenlam laminates was launching a new product which was scratch-resistant, fingerprint-resistant as well as customisable (print whatever design you choose). 

Galati aakhir insaan se hota hai and here was a product that would never reflect whatever mistake people commit. So the idea I came up with was a play on the popular urdu phrase 'Gustaakhi maaf'. Here, because the product promise was that the laminate would not reflect the 'gustaakhi', the 'maaf' was replaced with 'saaf'. 

Greenlam laminates: Gustaakhi saaf

Team:

Azazul Haq

Garima Khandelwal 

Nisheeth Shrivastava

Sarab Jit Singh

Arvind Murali